In Store Advantages
Best Buy is the world's largest consumer electronics retailer. But you already knew that. The true advantage to the Best Buy Network, in-store, is our strategic placement.
Want to go big? The HD Wall is the Times Square of the store. Want to land a specific product message in only one department? Our department channels do just that. Need a huge splash, storewide? "Store takeover" means every network screen is yours.
We can tell your story in a targeted way that makes sense to every customer.
Our in-store channel placement allows flexibility and specificity (say that ten times fast!). Depending on the types of customers you want to reach, we can recommend the correct channel playlisting based on our extensive knowledge of how Best Buy customers navigate the store.
The rates at which customers are recalling our in-store advertising are really good. And that's really good for your brand.
Not only are customers paying attention to our in-store programming, they're reacting to it - from follow-up discussions with our employees, to further web research, to the all-important purchase.